We are at Google I/O 2012 Developer Sandbox this week showcasing new and exciting features in our user analytics platform. Our packaged analytics solutions are geared towards actionable outcomes for social, mobile and web applications. We are very excited to be partnering with Google in using their Big Data technologies to build next generation nimble analytics solutions for the app ecosystem.
The social and mobile web contains practically unfathomable amounts of user behavioral data—significantly more than what traditional web properties are used to collecting and analyzing. We partnered with Google BigQuery to enable us to process the billions of rows of data we’d be collecting, and to do so in mere seconds. And since the system scales automatically, we knew we wouldn’t have to worry about fine-tuning or adding hardware as data volumes increased. The partnership has been critical to our growth as we’ve added new apps to our portfolio and seen our user data expand exponentially.
Our latest product releases and the highly interactive nature of analytics are further proof of our approach to focus on creating end user value of analytics. When your CEO or marketing manager look at analytics. wed deliver vital real time insights, campaign analysis, effective user engagement, critical for success and winning.
A big thank you to our cloud partner, Google, that helps us innovate on powerful analytics for outcomes, while leveraging the industry’s best and fastest Big Data technologies in the cloud.
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