Claritics Blog: Insights

Hitting Gold on Digital Marketing Campaigns!
When we started out building our Big Data Analytics solutions at Claritics, the long term vision was to make every aspect of the analytics provided extremely actionable and as a result drive key business outcomes from the insights derived. Most …
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Posted by claritics on December 12th, 2012  bgcomment.gif No comments yet


Claritics Featured at the Google I/O 2012
We are at Google I/O 2012 Developer Sandbox this week showcasing new and exciting features in our user analytics platform. Our packaged analytics solutions are geared towards actionable outcomes for social, mobile and web applications. We are very excited to …
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Posted by claritics on June 27th, 2012  bgcomment.gif No comments yet


Claritics Accelerates Gamester’s User Engagement & Monetization
“Claritics has a very focused approach, as well as a very passionate and motivated team. We love working with Claritics.” –  Volkan Taban, Co-founder of Gamester Profile: An emerging leader in social games Gamester is one of the largest social …
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Posted by Matt on March 27th, 2012  bgcomment.gif No comments yet


Out of Beta: Claritics 2.0 Offers New, More Powerful Analytics Tools
At Claritics, our goal is to simplify the entire analytics process so that app developers like you can access your data, gain insights from it and take action on it much faster and more easily than the way it’s typically …
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Posted by Matt on February 23rd, 2012  bgcomment.gif No comments yet


So What Does Claritics Do, Exactly?
At the recent AppNation Conference in San Francisco, Claritics had a demo station inside the monstrous Playhaven exhibition area, where we met all sorts of interesting application developers and others from throughout the industry. As we blogged back then, the …
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Posted by Matt on December 21st, 2011  bgcomment.gif No comments yet


The Psychology of Social Commerce: What Makes People Purchase?
Ever since game developers like Zynga and Playdom proved that people would indeed pay for things – albeit virtual “things” – on social networks, other brands and retailers have begun exploring their own “social commerce” strategies to figure out how …
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Posted by Matt on December 13th, 2011  bgcomment.gif No comments yet


The Appification of Analytics
It seems that apps are everywhere you look nowadays. The word itself has even become a household term. We use apps to check the weather, to play games, to keep in touch with friends and do a lot of other …
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Posted by Matt on December 7th, 2011  bgcomment.gif No comments yet


Top 5 Ways for Game Developers to Use Analytics
Every game developer knows that analytics can help improve their games, whether by showing them which features and mechanics their users like best or lending insights into which advertising placements drive the most lucrative users at the most efficient cost. …
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Posted by Matt on November 22nd, 2011  bgcomment.gif No comments yet


Is Turkey the Next Frontier in Social Gaming?
As we talk to social game Fta Forex Trading System developers about their growth plans and where they are targeting their new user acquisition, one country that comes up time and time again, and which at first glance might appear …
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Posted by Matt on October 21st, 2011  bgcomment.gif 1 comment so far


What does EA Playfish know that you don’t?
At the GDC Online conference this week, EA Playfish’s Tom Mapham took the stage and shared several interesting insights into what makes The Sims such a successful and long-lasting game franchise, and in particular what they are doing to ensure …
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Posted by Matt on October 12th, 2011  bgcomment.gif No comments yet


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