Claritics Blog

Claritics Latest Product Enhancements, GDC 2013 and Others

The product engineering team at Claritics has had a very busy start to 2013 and has already cranked out a couple of extremely key releases that feature high value adhoc data discovery oriented feature additions. Release 3.0 featured the important addition …
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Posted by claritics on March 25th, 2013 No comments yet

ArcadeMonk Optimizes In-App Monetization Using Claritics

Claritics is proud to welcome ArcadeMonk, an emerging leader in the highly vibrant and growing social and mobile gaming industry in the Middle East and North Africa (MENA) region, as its latest customer. Their recent titles like Bubble Pirates, Kebab …
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Posted by claritics on March 25th, 2013 No comments yet

Claritics Platform Enhancement — Deeper Engagement analysis

Last year we had included the capability to create custom funnels to track and analyze user behavior and conversion in the Claritics platform. This feature was widely adopted by our customers. The primary use cases for which funnels are used …
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Posted by claritics on February 14th, 2013 No comments yet

Farbflut optimizes user acquisition using Claritics

We are excited to welcome the newest member of our customer club. Farbflut Entertainment, is a leading online games portal in Germany with millions of loyal gamers worldwide. Its most famous game, Pennergame, features players who collect bottles or junk to recycle, …
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Posted by claritics on February 14th, 2013 No comments yet

Hitting Gold on Digital Marketing Campaigns!

When we started out building our Big Data Analytics solutions at Claritics, the long term vision was to make every aspect of the analytics provided extremely actionable and as a result drive key business outcomes from the insights derived. Most …
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Posted by claritics on December 12th, 2012 No comments yet

Social Command Center for Business Outcomes

We are excited to announce a strategic partnership with Cloud Squads and the general availability of the Social Media Command Center offering. The Social Media Command Center is a real time analytics product that provides a full 360 view into …
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Posted by claritics on December 6th, 2012 No comments yet

Tracking Mobile App Campaign Effectiveness

The Burgeoning In-App Economy The Mobile monetization opportunity is projected to grow upwards of $20 billion in the next 2-3 years. Within that space, the mobile app economy is rapidly moving towards a freemium model where the bulk of the …
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Posted by claritics on November 2nd, 2012 No comments yet

Claritics & Badgeville Partnership, Powering User Analytics for Gamification

Today, we are excited about announcing our partnership with Badgeville today. Badgeville is a leader in the gamification market, and their solution is used by industry leaders like EMC, NBC, Universal Music, Oracle, VMWare, Citrix Systems, Bell Media, and 200+ …
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Posted by claritics on October 16th, 2012 1 comment so far

The Mobile and Agile Enterprise

As the smartphone and tablet revolution accelerates with each successive and cooler version of these devices, large enterprises are starting to see a great opportunity to stay connected with their markets and end customers in a near real time fashion. …
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Posted by claritics on September 20th, 2012 No comments yet

Summer Interns’ Stories at Claritics

Claritics has been working on some key innovations in the analytics area — related to the areas of data mining, predictive algorithms and a way to assess the Lifetime Value of a Customer as soon as a prospect becomes a …
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Posted by claritics on August 24th, 2012 No comments yet

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